What is Material Design?
The purpose of material design is to “create a visual language that synthesizes classic principles of good design with the innovation and possibility of technology and science.”
This Google language is more likely to show the real touch of physical surface. Experts say that this language can respond more intelligently and also can be expand well for good use. Well, you can say it meet the needs of today’s world design. The language provides mature use of grid based layouts, transitions, responsive animations, padding and deep effects such as shadows and lightings. This designing language truly gives real feel of paper and ink.
Where This Language Is Applicable?
This language is applicable on all android devices manufactured after 2009. It will further be extended over Google arrays for web and all Google devices. For global use Google has also released its API’s for third-party to implement this design language to their applications.
Beyond Mobile First Design
However material design is now making its way out towards website designing from initial android. The singular language is now moving from typical mobile-first to all-device designing. Google has launched material design Lite – a streamlined version for all websites.
Predefine “framework agnostic” templates have made working easy and quick. Whereas it is best for designing blogs, heavy content sites, dashboards, for visual projects and even for single pages.
What Making It Better From Others?
Ever wonder what make this language easy to go with the flow. Well the answer is simple. Material design works because it has been structured on tight set of rules and usability patterns.
It does some pretty cool things with design which you need to understand well before preceding a design. However, these patterns are little tricky but the main job is to help user to understand – how to interact with small devices.
With the release of Android Lollipop, Google’s material language makes its first appearance around the globe. Designers and developers are really excited and praised this new language with such rich set of design styles and principles. Even the minor details are breath taking!
The language not only ends up on bright colors, large images and deep details. However, it is a combine combination of every possible detail to get purposeful brand experience.
The language itself doesn’t get created in nights. It has been observed very carefully over the last few years. In 2011, Google was first designed using flat buttons and heavy white spaces. After then in 2012, Google now was introduced with layered cards, based on more white-spaces and well-designed typography techniques.
Those changes in discrete design are now transformed via material design which apart from outside perspective a very smooth process.
While there is always a room for improvement, Google is still ambitious to achieve the best. Material deign has proven itself that it can be done great at every scale.